L&L HOMEBREW

This logo exploration was done for my former neighbor’s father-and-son homebrew operation. They have been brewing together for a decade and consistently produce inventive, small batch beers which they generously share with friends and family.

Working with some initial direction from Ken, we opted for a Celtic style symbol. My goal was to capture a bit of the mystery and suspense that makes homebrew so enjoyable. I created this final mark using L’s and a Celtic knot to symbolize an ampersand.